MIND was established in Iceland in 2005 by Johannes Thordarson with a vision to create a company dedicated to creating fun, ethical and instructive experiences for pre-school children. Our brands are IDO, the world’s first purpose built computer for pre-school children and TicTecToy, a range of interactive electronic toys for pre-school children.
MIND is a developer and producer of electronic learning systems and toys with interactive features, our clients include Toys’r’Us, Carrefour, Imaginarium and Early Learning Center. MIND sells its 20 strong product line to the international market
Our headquarters are in Reykjavik, Iceland with sales office and manufacturing facilities in Hong-Kong. Further regional sales and marketing offices are planned in the UK and Germany for 2008.
